Job Description

Grow your career as an Email Marketing Lead with an innovative global bank in Irving, TX. Contract role with strong possibility of extension. Will require working on-site.

Join one of the world's most renowned global banks and trusted brand with over 200 years of continuously evolving financial services worldwide. You will partner with the Customer Management strategy lead and other team members including a variety of cross-functional stakeholders and business areas including the email channel team, Sales Force Marketing Cloud build team, digital product and operations teams to ensure flawless end-to-end execution and a successful launch. You will work alongside some of the smartest minds in the industry who are excited to share their knowledge and to learn from you.

Contract Duration: 12+ Months

• Required Skills & Experience Bachelor’s degree
• 5+ years of experience in email marketing.
• Experience with Sales Force Marketing Cloud.
• Experience with Email Results Reporting and Analysis.
• Experience working in a fast-paced environment, with strong skills in multi-tasking and prioritization.
• High energy, solutions-oriented individual with the ability to manage multiple initiatives simultaneously, working well under pressure with tight deadlines.
• Team player with a positive, can-do attitude; must be comfortable with continuously changing opportunities and priorities.
• Creativity and innovation with a focus on constant improvement.
• Excellent written and oral communication skills.
• Highly proficient with Excel and PowerPoint presentation.
• Desired Skills & Experience Experience in financial services including debit or credit marketing and/or agency-side experience.
• What You Will Be Doing Responsible for the email marketing strategy and implementation for engagement marketing campaigns.
• Setting up the email marketing strategy, cadence, personalization, creative development and delivery.
• Leading the development of engagement marketing emails with internal stakeholders.
• Partnering with internal execution and channel teams on the implementation of the email marketing plan, including setting personalization and test strategies with the email channel management prior to launch.
• Overseeing email creative development to ensure initiatives are on-strategy, on time and in budget.
• Tracking email campaign execution progress with the Execution Lead to ensure records are captured.
• Working across multi-functional teams such as: Product and Marketing Strategy team and Email Channel team and Operations.
• Agencies for creative development and execution
• Marketing Information Management and channel teams to influence and coordinate targeting.

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