Job Description
FUNCTIONAL PURPOSE: Provides project support in the development and implementation of new solutions that align with the Postal Services? corporate revenue objectives to enable the Postal Service to maintain its attractiveness to consumers and improve its long-term viability.
DUTIES AND RESPONSIBILITIES:
1. Participates in design thinking with a customer driven approach. Seeks input from current and future customers to develop business cases and solutions.
2. Communicates with customers to understand their business challenges and needs. Identifies and prioritizes those needs to ensure our efforts are properly aligned.
3. Drives product development and enhancements for Postal products through market analysis and road map development.
4. Provides the data to support organizational decisions through analytical evaluation of the market and needs of the customer.
5. Collaborates with stakeholders to collect requirements and user stories to provide solutions to complex problems that impact multiple groups within the organization
6. Researches and evaluates market trends, emerging technologies, and best practices to develop improvements to the customer experience for USPS products.
7. Contributes to the development of implementation of communication and plans to ensure successful handoff of products to internal business owners.
REQUIREMENTS:
1. Ability to communicate in writing sufficient to develop business cases, marketing plans and strategies and to provide written responses to complex inquiries.
2. Ability to perform market research in identifying new or expanded business opportunities using available information sources, data collection, focus groups, benchmarking, and forecasting.
3. Knowledge of digital marketing outlets such as social media, mobile devices and web arenas.
4. Ability to translate creative ideas into action plans.
5. Knowledge of problem solving techniques (e.g., Human Centric Design, Customer Journey Mapping) sufficient to facilitate customer experience improvement initiatives.
6. Ability to develop and implement solutions to address customer and internal business partner pain points.
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